United States face Belgium as World Cup sparks soccer popularity surge

The United States face Belgium on Monday for a place in the World Cup quarter-finals, aiming to capitalise on a surge in domestic soccer popularity.

Football has traditionally lagged behind established American sports like baseball, basketball and American football in the national conversation.

However, the current tournament has generated unprecedented excitement across the co-host nation.

National spotlight on the USMNT

Americans are flocking to matches, pop-up shops and viewing parties spread across parks and museums.

Fans dressed in the stars and stripes are a commonplace sight throughout the host cities.

Many supporters believe this tournament will be a tipping point for the sport regardless of Monday’s result against the Red Devils.

Unifying experience for American fans

Documentary filmmaker Erik Olsen noted the tournament’s unique ability to bring diverse communities together.

“To have all these different people come together to cheer on the US team, and maybe even their own team – if you’re from Mexico or Argentina or someplace else – we need that kind of global spirit right now.”

Lifelong supporter Steve Salcedo has observed younger generations embracing the sport much faster than previous cohorts.

“The hype is definitely here for the World Cup, it’ll be here until the World Cup ends. Of course it’s going to die down, but in general I think soccer is here to stay.”

Inspiring the next generation

The fervent atmosphere is also encouraging young fans to actively participate in the game.

Sixteen-year-old Keenah Pacheco admitted the national team’s run has inspired her to return to the pitch.

“The last time I played soccer was when I was eight years old. Watching the World Cup has really made me want to play again, so it’s really bringing out this passion back.”

The American women’s national team has long been a global powerhouse, but a deep run by the men’s squad could finally elevate their status to a similar level.