Brazil Betting Market Faces Conflicting Illegal Activity Estimates

Marcel Fuhrmann
/ 5 min read

Brazil Online Betting Market Estimates Diverge – Data Gap Raises Regulatory and Enforcement Concerns

Key Takeaways

  • Brazilian lawmakers highlighted a significant discrepancy between government-linked and industry estimates of illegal online betting activity.
  • The Secretariat of Prizes and Bets cited projections that up to 70% of bets are placed in the legal market, while industry representatives claim illegal operators account for about half of activity.
  • Regulated operators generated R$ 37 billion in revenue and R$ 9.9 billion in tax contributions in 2025, according to LabSul.
  • Illegal betting is estimated to handle between R$ 26 billion and R$ 40 billion annually, leading to billions in potential lost public revenue.
  • The SPA is working with the Institute for Applied Economic Research to develop officially validated market indicators by 2026.

Lawmakers Question Contradictory Estimates of Illegal Betting Activity

Brazil’s online betting market is facing renewed scrutiny after lawmakers and regulators acknowledged major inconsistencies in estimates of illegal gambling activity. During discussions held on Tuesday, Deputy Julio Lopes, coordinator of the External Commission on Acts of Piracy and the Legal Brazil Agenda, pointed to a sharp divergence between figures linked to the government and those presented by industry bodies.

According to projections cited by the Secretariat of Prizes and Bets, up to 70% of bets are currently placed within the regulated market. However, sector representatives argue that illegal operators may still account for roughly half of all betting activity. Lopes described the gap between these assessments as substantial, stating that the difference represents billions of reais and questioning how such uncertainty persists in what he referred to as a structured market.

He called for closer coordination between public authorities and industry stakeholders to produce data that more accurately reflects market realities. The lack of aligned figures has become a central concern in ongoing regulatory discussions.

Revenue Data Highlights Financial Stakes for Public Policy

Financial estimates presented during the discussions illustrate the scale of the regulated and unregulated segments. Letícia Ferraz, executive director of the Laboratory for Human Rights and New Technologies, stated that the regulated betting market generated R$ 37 billion in revenue in 2025. Tax contributions linked to public policies amounted to R$ 9.9 billion in the same period.

In contrast, Ferraz estimated that illegal operations handle between R$ 26 billion and R$ 40 billion annually. Based on these figures, she said that Brazil may be losing between R$ 7 billion and R$ 10 billion each year in potential public revenue that could otherwise support public policies.

These estimates underscore why accurate measurement of the illegal market segment is relevant not only for operators but also for fiscal planning and regulatory enforcement.

Regulators Acknowledge Lack of Officially Validated Indicators

Despite the circulation of multiple estimates, regulators confirmed that none of the current figures are officially endorsed. Leandro Lucchesi, general coordinator of Regulation at the Secretariat of Prizes and Bets, stated that the indicators referenced in public discussions are based on private studies.

He clarified that the SPA does not formally endorse any of the estimates currently in circulation. To address this gap, the agency is establishing a technical cooperation agreement with the Institute for Applied Economic Research. According to Lucchesi, the goal is to develop official indicators covering the betting market, including the scale of illegal activity. The work plan for these indicators is expected to be finalized in 2026.

The absence of validated data complicates policy decisions, enforcement strategies, and assessments of market effectiveness.

Payment Systems and Enforcement Challenges Under Scrutiny

Enforcement challenges extend beyond data collection. Ana Bárbara Teixeira, a member of the Advisory Board of the International Gaming Association, stated that illegal betting platforms continue to access Pix, Brazil’s instant payment system. This raises concerns about the ability of authorities to restrict financial flows to unlicensed operators.

Teixeira also suggested that licensed operators should have access to the Central Bank’s fraud registry to strengthen anti money laundering controls. Monitoring financial transactions has been identified as a key element in limiting the reach of illegal platforms.

Technical limitations were also addressed by Gianluca Fiorentini, inspection manager at the National Telecommunications Agency. He explained that Anatel acts only upon instructions from the SPA and does not have independent authority to remove online content. This framework places primary responsibility for enforcement actions on the betting regulator.

Industry Warns Against Regulatory Measures That Could Shift Users

Industry representatives cautioned that certain policy decisions could influence user behavior. Witoldo Hendrich Júnior, president of the Brazilian Association of Games and Lotteries, warned that increasing taxes or tightening advertising rules may drive users toward unregulated platforms and discourage investment.

Ferraz, meanwhile, proposed a combination of measures to address illegal betting. These include maintaining fair taxation to ensure competitiveness, approving a specific legal framework targeting illegal operators, strengthening financial monitoring by authorities such as the Central Bank and the Council for the Control of Financial Activities, and introducing a seal to distinguish licensed operators from unlicensed ones.

The discussion reflects a broader debate over how to balance market attractiveness, consumer protection, and effective enforcement.

Our Assessment

The current divergence between government-linked projections and industry estimates highlights a structural data gap in Brazil’s online betting market. While the regulated sector reports substantial revenue and tax contributions, estimates of illegal activity vary widely and lack official validation. Authorities are working to establish formal indicators by 2026, but enforcement challenges related to payment systems and institutional competencies remain central issues. For operators and users, the outcome of this regulatory alignment process will shape how effectively the legal market can compete with unlicensed platforms and how public revenue is measured and protected.